Naidu seeks to create an ecosystem for rural entrepreneurship

 Vice President M. Venkaiah Naidu has called for creating an ecosystem for entrepreneurship to thrive and encourage youth to become job creators instead of job seekers. Addressing the Summit on “Empowering Young Grampreneurs to Create Jobs” organized by the Bharatiya Yuva Shakti Trust (BYST), in Bhubaneswar, Odisha last evening, he said that unemployment was an area of major concern not only for India but for all the nations. The possible way to address unemployment was to ‘create the right ecosystem for youngsters to become entrepreneurs and set up their own businesses’, he added.

Vice President said that India with its huge demographic advantage must reap benefits by harnessing the youth’s potential. He said there was a need to create the relevant infrastructure and impart the right skill sets for them to successfully overcome the challenges posed by the technology-dependent world. “How efficiently and effectively we reap the demographic dividend depends greatly on how effectively we are able to create jobs and train the working population to do these jobs,”  he added.

Expressing concern over the rising urban rural divide, the Vice President stressed the need for making agriculture sustainable and profitable, creating market for rural artisans, empowering woman entrepreneurs to sell their crafts by way of online platforms and ensuring access to affordable education and healthcare.

Naidu also advised young entrepreneurs to start businesses that promote India’s unique, traditional arts and crafts. He wanted the nation to monetize these unique capabilities and find new markets for these exceptional products through trade fairs and international exhibitions.

Opining that the rich craftsmanship was a key aspect of vibrant heritage of India, Shri Naidu said that there was a need to reinvent and re-imagine ‘brand India’ and revive our dying industries.

Saying that Small and Medium enterprises play an important role in economic development, the Vice President said that creating an ecosystem conducive to the functioning of SMEs and cottage industries were as important as facilitating large scale industries in giving a fillip to entrepreneurship.

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